The Hero7 Black packs a punch. Leading with the new HyperSmooth stabilizing technology, we showed the world how this tiny camera continues to innovate and shake up the industry.
This fully integrated global campaign is one GoPro’s most successful launch campaigns, to date.
Company: GoPro
GCD: Paco Allen
CD: Michael Manny
ACD/CW: Eric Flynn
CW: Ray Panarello
Directors: Brian Town, Abe Kislevitz, Ryan Kontra, Josh Currie
AD: Nicole Melville
AAD: Mary-Kate Hayden
GD: Gerry Pirritano
Motion Graphics: Marvin Han
Editors: Serena Tang, Taylor Johnson, Josh Deisler, Claire Haines, Alex Hogue
Photography: Jensen Granger, Jay Cagney
Animation/Renders: Lightfarm Studios